Seletti

Seletti

Seletti x Okkia

A reality that bends, stretches, and slips out of place. In this collaboration, Seletti’s iconic black-and-white universe becomes a stage for visual irony and distortion. Lines lose their rigidity, identities shift, and geometry begins to vibrate.

Anno

2026

Industria

Lifestyle

Servizi

/

Positioning

/

Shooting

Brand

Seletti x Okkia

Seletti x Okkia

A reality that bends, stretches, and slips out of place. In this collaboration, Seletti’s iconic black-and-white universe becomes a stage for visual irony and distortion. Lines lose their rigidity, identities shift, and geometry begins to vibrate.

Anno

2026

Industria

Lifestyle

Servizi

/

Positioning

/

Shooting

Brand

Seletti x Okkia

Challenges

Challenges

Reality changes right before your eyes.

Through chromatic portals and fluid forms, Okkia’s eyewear becomes a tool for transformation. Lenses don’t just filter light — they redefine perception.

The Inspirations

The Inspirations

Here, vision is not passive. It’s an experience.

Pop, surreal, and unapologetically graphic, the campaign is built on contrast: hypnotic black and white interrupted only by gold. A visual language that feels precise yet unstable, ironic yet controlled.

Final thoughts

Final thoughts

A face turns to gold, golden tears trace the surface, the body becomes image, object, illusion.

back to apollo®

back to apollo®

back to apollo®

(2023-25©)

back to apollo®

Do you have a mission in mind ?

By submitting, you agree to our Terms and Privacy Policy.

© 2025 back to apollo®

Ready to launch !

We're receiving the signal, ready to respond

back to apollo®

Do you have a mission in mind ?

By submitting, you agree to our Terms and Privacy Policy.

Ready to launch !

We're receiving the signal, ready to respond

back to apollo®

Do you have a mission in mind ?

By submitting, you agree to our Terms and Privacy Policy.

© 2025 back to apollo®

Ready to launch !

We're receiving the signal, ready to respond