
Letting silence speak.
Nature is beautiful, but never simple. We had to work with shifting light, weather moods, and the unpredictability of the setting without losing control over narrative, product, or visual clarity. The goal: allow space for mystery, but never lose focus.
Lynch’s surreal worlds, Japanese restraint, and forest mythology.
There’s something sacred about stillness. The two models weren’t just styled they were cast to embody. Each frame was composed like a scene from a modern myth, where the bag is not just a product, but a presence.
Out of Shibuya, into the subconscious.
The result is a story told in fragments, sensations, textures. A campaign that doesn’t shout it lingers. Like fog through the trees.
Next projects.
(2023-25©)