
Making a product detail the hero of the show.
The magnetic clip is small but its sound is unmistakable. We needed to amplify that click without losing elegance or energy. Synchronizing rhythm, visuals, and product focus was a delicate choreography.
Street sessions, analog beats, and music videos from the 2000s.
We drew from raw musicality the joy of improvisation, the precision of live rhythm, the tactility of real instruments. Everything had to sound and look like it was meant to be heard.
When function becomes rhythm, fashion becomes music.
Not My F* Tempo is a visual track. It’s about elevating the tiniest gestures and turning them into a soundtrack you can wear.
Next projects.
(2023-25©)