ALL EYES ON YOU
A pink salon becomes a world of curiosity, attitude and exaggerated observation. Gossip, beauty rituals and bold frames come together in a playful take on the pleasure of looking — and being looked at. With a visual language that feels polished but slightly absurd, the campaign turns reading glasses into part of the character: expressive, ironic and impossible to ignore.
READ THE ROOM
At OKKIA Salon, reading doesn’t stop at the magazine. A glance, a stare, a raised eyebrow — everyone is following the story.
MORE THAN MEETS THE EYE
The glasses catch every detail, while the salon turns into a playful stage for gossip, attraction and curiosity. Unexpected, cheeky and unmistakably OKKIA — because the best stories are always the ones you don’t see coming.
Next projects.
(2023-25©)
